Naples, FL · Mon–Fri 8am–5pm · Sat 10am–2pm
Straight answers,
before you commit.
Grouped by who's asking — homeowners, materials and care, the trade — so you find yours fast. Not here? Call (239) 597-0077.
How it works, what it costs to start, and what it's like to live through.
Where do you start — what are the first steps?
Three easy steps. Come into the Naples showroom (or we come to you), we measure and plan the space, then one project manager handles the rest start to finish. No hand-offs, no chasing subs. More guidance than a big box; simpler than coordinating a general contractor yourself.
Do you require a deposit for the consultation?
No. In-home consultations are free inside the 40-minute radius. After the visit we deliver a written scope — that's also free. A 20% deposit books the job once you accept the scope. No pressure to decide in the room.
Do you work outside Naples?
Inside a 40-minute drive of our Naples shop — so yes to Bonita Springs, Estero, Fort Myers, Marco Island. Beyond that we batch trips on Fridays; call and we'll tell you honestly if it's the right fit.
Can I visit the showroom before booking anything?
Please do. Trade Center Way showroom, walk-ins welcome Mon–Fri 8–5 and Sat 10–2. If you want principal time, book ahead — we'll hold the room, pour coffee, and pull the boards you're thinking about. No commitment expected.
What happens on the in-home visit?
We walk the rooms you're thinking about, measure honestly, and take photos — about 45 minutes. We bring a few species of wood, a stone sample, and a tape measure. You get a written scope in 3–5 business days — no obligation.
How long before you can start my project?
Flooring and tile usually start within 2–3 weeks. Whole-home projects we date after we've walked the space — the scope determines the schedule. We stagger our own bench, so you never wait on a sub.
How do you handle my furniture?
We coordinate it. Preferred movers stage into your garage or a bonded POD. For condos 8+ floors we book the freight elevator and work with the building super directly, so you're not the one on the phone with the HOA.
What about the dust and mess?
Engineered floors are close to zero dust. Solid wood with an on-site finish uses a negative-pressure containment rig — you can live upstairs while the downstairs is sanded. Whole-house finish work means vacating 3–5 days for cure. We'll tell you which scenario is yours before work begins.
Who's on my job site day to day?
Our crew — 3 to 5 people from our own shop, the same team start to finish. No sub-contractors. One project manager is your single point of contact, and the site lead sends a daily photo to however you prefer to hear from us (email, text, or WhatsApp).
What's your warranty?
Hardwood, LVP, tile, and stone installs all carry an install warranty, and we run a sealer program on natural stone. Ask us for the written warranty on your specific scope — we'll put it in plain English before you sign anything.
Real species, stone, and cabinet answers — plus how to keep them looking right.
What hardwood species do you recommend for Naples?
Quarter-sawn European white oak. It's the most stable board we install and it patinas beautifully in coastal light. For modern palettes we use RIVA Spain's fumed reserves — RIVA is our exclusive flagship line, milled in Spain. For traditional rooms, American walnut, but carefully — it darkens quickly.
Engineered or solid for a Naples home?
Most of our Naples installs are engineered — slab-on-grade and condo decks reward its stability against humidity and slab moisture. Solid is the right call for stick-built homes with a proper crawlspace, more common in Port Royal and Old Naples. We test moisture before we recommend either.
Can you install hardwood over my existing tile?
Often yes, if the tile is level and well-bonded. Floating an engineered floor over tile is common in condos. We test four spots first; if anything's hollow, we tear it out rather than trap a problem under a new floor.
What about wide-plank floors?
Wide planks read beautifully and they're very doable in Naples with good HVAC. The wider you go, the more controlled humidity matters — worth talking through for your specific space and HVAC setup before you commit to a width.
Porcelain or natural marble — which wins?
Depends on the room. Porcelain wins for kitchens and high-traffic baths; natural marble wins for the hero bath, dining island, and fireplace. We install plenty of both in Naples and will walk you through the trade-offs honestly rather than upsell the stone.
How much maintenance does marble really need?
Seal every 1–2 years for polished marble in a kitchen. Honed finishes need less. Etching from acidic spills — wine, lemon, coffee — is permanent, but it often reads as patina rather than damage. We'll walk you through the reality before you commit, not after.
What's your standard for shower waterproofing?
Schluter Kerdi membrane from the vapor barrier up, plus a 24-hour flood test before any tile goes on the wall. Every shower gets this — no exceptions. We re-seal grout at year three on a free callback.
Can you do large-format slab porcelain?
Yes — large-format slabs cut on our in-shop bridge saw, with book-matched seams and a multi-person lift crew. It's what removes the grout-line noise from shower walls and feature kitchen walls when you want an uninterrupted surface.
Do you do cabinets, and which lines?
Yes — we carry and install cabinetry from Fabuwood, UltraCraft, and Omega, and we handle refacing out of our Naples shop. For a fully custom kitchen design, we'll pair you with a trusted designer — call and we'll point you to the right person.
Is refacing worth it, or should I replace the cabinets?
Sometimes refacing is right; often the money is better spent on the boxes than the doors. We'll tell you honestly which call makes sense for your specific kitchen instead of selling you the bigger job by default.
Designers, architects, and builders — how we protect your relationship and your timeline.
Can you coordinate with my architect or designer?
We love it, and we protect designer relationships. Quotes route through you, the spec library is open, and there's a dedicated PM line for projects over 2,000 sq ft. Your client stays your client — we're the install partner, not the competition.
Do you have a trade program for builders and designers?
We do. Trade pricing, a single project manager per job, an open spec library, and proactive lead times so you can schedule around us with confidence. The same one-point-of-contact discipline our homeowners get — tuned for ops, not hand-holding.
How do you handle scheduling on a multi-trade jobsite?
One PM owns our scope and sequences against your other trades, so there's one finger to point at and one calendar to coordinate. We stagger our own bench rather than borrowing crews, which is why our dates hold even in season.
Can we use ProFloors for spec-grade and high-end work on the same project?
Yes. We run porcelain and engineered hardwood for the rental-grade and back-of-house areas, then RIVA Spain reserves and natural stone for the hero rooms — sourced and installed by the same crew, so the finish discipline is consistent across the budget tiers.
How do you handle Florida-specific issues — humidity, slab moisture, coastal exposure?
We test slab moisture before we spec a floor, lean engineered where the slab demands it, and use marine-grade RIVA cores and coastal-rated finishes near the water. It's the reason our installs hold up in Naples humidity instead of cupping a season later.
Can you provide a written warranty and license for permitting?
Yes. We're a licensed Collier County contractor (Collier License #26259) and provide written install warranties on your specific scope for your records and the permit file. Ask and we'll get the documentation to your office.
